Always Be in a State of Readiness

Ok, ladies it’s time to get in Formation, singer Beyonce said, while her backup dancers stomped into an X formation this past Sunday at the Super Bowl Halftime Show. Beyonce’s performance and announcement of an upcoming tour is a reminder for us to always live in a state of readiness!                                                                          

                                                                             Marketing At It’s Finest

Beyonce and her team saw the Super Bowl as great opportunity to market her new song, album, and upcoming tour. Beyonce did not create the Formation video overnight; instead she had a team help her bring her vision to fruition.                                                                         

                                                                               What’s the Takeaway?

Beyonce is known for working hard behind the scenes on her projects, and just releasing it without warning to her fans, which leaves them asking “How did she do that?” Beyonce always keeps us guessing and wanting more of her music and performances! Beyonce’s performance teaches us that with hard work, dedication, and planning anything is possible!                                                                                


  1.What did you think about Beyonce’s Super Bowl performance?                                   

 2.What have you learned from Beyonce’s marketing skills?

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